Press releases are also sales letters which are more conservatively written targeted at the press and media. Press releases should be able to coax and convince the press to publish your business news or attend your seminar/product release. With the press and media receiving hundreds and thousands of Press releases, it really requires considerable amount of skill on the part of the press release writers to make it interesting to the eyes of the press and media. They should be able to see news-importance in your press release so that it gets published as news. Our press release writers who expertise in Press Releases are ex-journalists and even editors of top of the line magazines. If they cannot get your job done with 100% success, no one else can.
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